The brief was to create a website that was approachable, informative, relevant and provides a positive user experience. I worked with the UX designer who created information architecture, wireframes and content strategies.
We used a colour palette that was adapted to each category of the website. It helped to ensure the user would know straight away where they were, whilst making the site more engaging and user friendly. Having such a great database was a challenge, and we needed to be consistent with the style along the different sections.
Users were able to interact across all devices, such as desktop, mobile and tablets.